http://jordonmeyer.com/emotional-ppc-bidding/?utm_source=rss&utm_medium=rss&utm_campaign=emotional-ppc-bidding Thu, 15 Jul 2010 02:11:10 +0000 http://wordpress.org/?v=2.9.2 hourly 1 http://jordonmeyer.com/emotional-ppc-bidding/comment-page-1/#comment-4 Qualities of a SEM | Milwaukee SEO - Jordon Meyer Mon, 25 Jan 2010 15:19:33 +0000 http://jordonmeyer.com/?p=101#comment-4 [...] Intelligently Competitive I grew up in a house with 4 brothers and 2 sisters, and played varsity sports all through high school. I know a little something about competition. It’s great to have a competitive nature in SEM. That’s what makes you want to have a higher CTR and Conversion Rate every month. It will help you succeed. However, you have to control it and pick your battles. You never want to get into a bidding war in order to be in a number one ad position. You will lose the ROI game. And that’s no good. More on emotional bidding. [...] [...] Intelligently Competitive I grew up in a house with 4 brothers and 2 sisters, and played varsity sports all through high school. I know a little something about competition. It’s great to have a competitive nature in SEM. That’s what makes you want to have a higher CTR and Conversion Rate every month. It will help you succeed. However, you have to control it and pick your battles. You never want to get into a bidding war in order to be in a number one ad position. You will lose the ROI game. And that’s no good. More on emotional bidding. [...]

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